Quality Control – In any business, quality is fundamental in gaining customers, retaining them, and occupying a leadership position in the marketing. However, one of the main mistakes of SME entrepreneurs and business people is to think that quality is a subjective value. It does not require specific processes or indicators to measure it and achieve the best results.
Fundamentally to ensure the survival and success of your business in the medium and long term—: quality indicators. What is it about? Tools to measure and monitor the performance of processes, also known as KPIs (Key Performance Indicators), in this case, related to customer deliverables.
After applying a process, let’s see specific examples of quality KPIs that measure the final result or the difference between the desired situation (a goal) and the current situation (the effects.
In short, the quality indicators focus on the efforts of all the company members behind a common objective. Therefore, they are essential in solving problems that compromise the quality of the products, the manufacturing costs, or the distribution.
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It measures the resources (including time) required to manufacture a product or perform a service. In addition, it allows for identifying losses and failures in the processes to implement the necessary adjustments.
To measure and monitor these quality KPIs, companies must incorporate production management software, including modules for purchasing raw materials, costs, delivery time, etc.
Customer Satisfaction Indicator
If they would buy them again and if they would recommend them to their friends and acquaintances, the first step is to contact them and listen to them. How? Through satisfaction surveys that can be sent by email, by telephone, through focus groups or with one-on-one interviews.
Value Quality Control
Does your product fulfill its promise of value? Works? Does it solve the problem that your client has? With this indicator, you can confirm the impact and relevance of your value proposition in the market. To calculate it, in addition to satisfaction surveys, you can use market research to keep an eye on developments in your industry.
Customer Service Indicator
Customers are the best source of information to know how things are going in the company. When there are many complaints, it is a sign that something is wrong internally, so it is time to take essential measures. Maintain fluid communication with the after-sales service area, and ask them to send you periodic reports on complaints and claims, the solutions offered, and the results of the surveys.
Security Quality Control
This last indicator is primary in businesses such as food, pharmaceuticals. However, all those that can affect customers’ health or physical integrity. To calculate or verify it, reviewing the security measures, the certification requirements, and the national and international standards that must be used in the production and logistics processes is necessary.
Now that you know what the indicators for quality monitoring and control are analyze which ones you can apply in your business to strengthen the commitment to your customers and the company’s growth.
Quality control is the central aspect of the company’s speeding process as it helps in clearing the loopholes. It is set at different levels of the organization. So, as to help in improvising better. For example, one could be an architecture studio that guarantees the completion of its projects on time. It is without exceeding the agreed budget—another is an online store that promises on-time delivery of 100% of its shipments.
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